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A global campaign that invites people to see VR as an everyday tool that changes the way businesses work for the better. Showing that the headset and VR can be as essential as your laptop or work phone, and is an extension of you and your craft.
In contrast to over-the-top reverential depictions of VR, the casual, familiar way our characters relate to the headset reflects their proficiency in their field of expertise.
Our film targets enterprise audiences and represents a variety of workers (WFH and in-office/studio).
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EVERYDAY TOOLS
Meta – DOREMUS+CO / BBDO
Campaign, Editorial, Design, Video

CREATIVE DIRECTORS
Adrian Hollinger
Courtney Cochrane
Drew Weber
DIRECTOR
Emli Bendixen
PHOTOGRAPHER
Emli Bendixen
STYLIST
Rhona Ezuma





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